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Google Ads Management Services

If you want to grow from 4–5 figures to $1M–$5M ARR, you don’t need five new channels.

 

You need one channel installed correctly (Google Ads, Meta, TikTok), retention that compounds (email), or a site that converts (CRO).

 

Where's your bottleneck below?  We’ll fix the system, not just “optimize settings.”

Google Ads intent-based campaign structure: brand, non-brand, competitor, remarketing

Google Ads management services for small business growth

Q: “Is Google Ads worth it for my business?”
A: If your customers search for what you sell and you can track conversions, Google Google Ads can be the fastest way to buy demand.

 

Pretty-Impressive runs Google Ads management services to produce qualified leads or revenue you can verify.

How we run Google Ads

You don’t scale by adding “more keywords.” You scale by paying for buyers and filtering out researchers.

  • Google Ads audit (tracking, spend waste, query quality, conversion quality)
     

  • Conversion tracking validation (GA4 + Google Ads; sanity checks before scaling)
     

  • Search campaign build / rebuild (intent segmentation: brand vs non-brand vs competitor)
     

  • Negative keyword system (ongoing search term control)
     

  • Ad copy testing (offers, proof, objections)
     

  • Landing page alignment (message match + friction removal)
     

  • Weekly optimization cadence + monthly performance narrative

Your customers are about to buy from your competitor
(unless they find you first).
 

Don't hesitate.

This is a no-obligation free strategy session.  We'll review your current tactics & objectives, and determine which of our battle-tested techniques will grow your business.

Measurement First

If tracking is wrong, optimization is fake.

Waste Removal

Search terms, negatives, and landing pages get reviewed frequently.

Structured for Intent

We separate high-intent from “curious” traffic so budget goes to buyers.

Data You Can Cite

Learning from every piece of data to optimize every chance we get.

Related learning hub + playbooks

Use these to self-educate, or to sanity-check what another agency is doing.

“If you can’t explain which search terms created the last 10 leads, you’re not running Google Ads. You’re donating.” — Pretty-Impressive, Performance Lead


Translation: weekly search term reviews + negatives + tracking verification.

Apply it today: pull your last 30 days search terms and cut anything that doesn’t match buyer intent.

Search terms review and negative keyword workflow to prevent wasted spend

Proof + References

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Google Ads campaign structure that reduces wasted spend

Q: “What’s the easiest way to stop wasting budget?”
A: Weekly search term reviews + negatives + match discipline.

Q: “Do I need Google PPC + Meta Ads + TikTok Ads at once?”
A: No. Most brands should win on one channel first, then add a second based on performance.

Frequently Asked Questions

Q: “Is Google Ads worth it for a small business?”
A: If you can track conversions and have a clear offer, yes. If you can’t track leads or you don’t know your margins, it becomes a cash bonfire.

Q: “What’s the difference between a ‘good’ and ‘bad’ Google Ads agency?”
A: A good one controls queries, fixes tracking, and can explain why numbers move. A bad one just changes bid strategies and calls it optimization.

Q: “How long until we see results?”
A: Usually 2–4 weeks to stabilize, 4–8 weeks to improve efficiency—assuming tracking is correct.

Q: “Do you manage Performance Max?”
A: Only when your measurement and creative assets can support it.

Q: “Can you help us show up in AI Overviews?”
A: Yes, by structuring content and pages so AI can cite them and users can verify them. Google’s site-owner guidance:

Your Google Ads account doesn’t need “tweaks.” It needs control.

If you’re spending and still guessing, stop. Get an audit. Get clarity. Then scale.

This is a no-obligation free strategy session.  We'll review your current tactics & objectives, and determine which of our battle-tested techniques will grow your business.

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